Combines business leadership with creative, strategic, and digital marketing expertise.
The Bachelor of Business Administration (Hons) in Business Management – Marketing is an internationally recognized undergraduate program designed to develop business leaders with a strong foundation in management and a specialization in modern marketing strategies. Offered by the Swiss School of Business Research (SSBR) in collaboration with Global Learners Education, this program integrates Swiss academic excellence with hands-on marketing experience to prepare students for success in the global marketplace.
Students will study key subjects including marketing management, digital marketing, consumer behavior, brand strategy, international business, and entrepreneurship. The curriculum combines strategic business knowledge with creative marketing insight, ensuring graduates can design and implement effective marketing campaigns while understanding core management principles.
With its Swiss-based educational foundation, this program emphasizes precision, innovation, and ethical leadership — preparing students to become adaptable professionals in international marketing and business environments.
Swiss Academic Excellence: Earn a prestigious degree from the Swiss School of Business Research (SSBR), known for innovation and global business standards.
Strategic and Creative Focus: Develop both business management expertise and marketing specialization skills that drive brand growth and business success.
Career-Focused and Internationally Relevant: Prepare for global roles in marketing, advertising, brand management, and business development.
To apply for the BBA (Hons) in Business Management – Marketing, applicants should meet one of the following criteria:
Educational Background: Completion of secondary education (Grade 12, A-Levels, or equivalent) with a focus on business, marketing, or humanities.
English Proficiency: Non-native English speakers may be required to demonstrate proficiency through a recognized English test or interview.
Alternative Pathways: Applicants with relevant diplomas, certifications, or professional experience in marketing or business management may also be considered.
This program is ideal for students who aspire to become marketing strategists, brand managers, or business leaders, combining Swiss-quality education, global business insight, and creative marketing expertise for success in today’s dynamic business world.
|
S. No |
Subjects |
Credit Hours |
|
1 |
Communications in Organisations |
20 |
|
2 |
Leadership and the Organisation |
20 |
|
3 |
Financial Awareness |
20 |
|
4 |
Managing Change |
20 |
|
5 |
Business Operations |
20 |
|
6 |
Developing Teams |
20 |
|
7 |
Responding to the Changing Business
Environment |
20 |
|
8 |
Effective Decision Making |
20 |
|
9 |
Business Development |
20 |
|
10 |
Business Models and Growing
Organisations |
20 |
|
11 |
Customer Management |
20 |
|
12 |
Risk Management and Organisations |
20 |
|
13 |
Leadership & People Management |
10 |
|
14 |
Business Research Project |
10 |
|
15 |
Operations Management |
10 |
|
16 |
Communication Planning and Advertising |
10 |
|
17 |
Sustainable Business Practices |
10 |
|
18 |
Digital Marketing |
10 |
|
19 |
Final Project / Thesis |
60 |
|
|
Total Credits |
360 |
Ready to take the next step in your education and career? Applying is easy. Just follow these simple steps:
Fill Out the Application Form: Complete the online application form on our website with your personal and educational details.
Attach Your CV: Upload your current CV, highlighting your academic background or any relevant work experience.
Send Your Documents: Once you’ve filled out the application form and attached your CV, send them to admissions@globallearnerseducation.com.
What Happens Next?
Once we receive your application, our admissions team will review your documents and reach out to you to discuss the next steps. If you meet the eligibility criteria, you’ll be sent a confirmation email with instructions on how to get started.
We are an online education provider dedicated to offering globally recognized, flexible, and affordable programs for students around the world. Our partnership with Qualifi allows us to provide high-quality, accredited diplomas in business and cybersecurity, opening doors to global career opportunities.
Since 2024, we’ve been empowering learners to achieve their academic and professional goals. Our innovative online platform provides a seamless learning experience that fits your lifestyle. With programs that can be completed at your own pace, we make it easy for you to learn from anywhere, anytime.
Why Global Learners Education?
Globally Recognized Qualifications: Our qualifications are internationally respected, providing you with the credibility and skills employers are looking for.
Study Your Way: Whether you’re a working professional or a full-time student, our flexible study options make it easy to learn on your own terms.
Expert Guidance: You’ll have access to a dedicated support team, ready to assist you throughout your learning journey and beyond.
A Global Learning Community: Join a network of like-minded learners from around the world, all working toward academic success and career growth.
Fill your Query